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Ultramar Labs

Working Session · $250

A paid working session that ends with a written plan — not a sales call.

Bring one frustrating workflow, or a business full of them. In 60–90 minutes with Kevin — the person who would build it — we get specific about the problem, and within 24 hours you get a written Working Session Brief with concrete directions and our recommended first move.

  • With Kevin, not a salesperson
  • Remote by default
  • Reserve 90 minutes — most run 60–90
  • Written Brief within 24 hours

The full $250 credits toward a direct build or a Field Study.

Your first 24 hoursIllustrative
  1. Working SessionTue · 10:0075 minutes on how requests move today
  2. Brief draftingTue · eveningWhat we heard, directions, the first move
  3. Brief deliveredWed · 7:40Under 24 hours, written for your business
  4. $250 creditedWhen you buildApplied to a direct build or Field Study
How the Working Session works
  1. 1Share a short intakeA few questions before we meet — enough to arrive prepared, not a lengthy application.
  2. 2Reserve 90 minutes, remoteWe hold 90 minutes; most conversations land between 60 and 90. Onsite when it helps.
  3. 3Get to the real problemWe talk through how the work moves today, where it breaks, and what good looks like.
  4. 4Receive your BriefWithin 24 hours: two or three concrete directions and our recommended first move.

The proof artifact · Example Brief structure

$250 · 60–90 min · 24-hour delivery · credited forward

Working Session Brief

Delivered within 24 hours

Prepared for your business

An example of the structure you receive — not a generic calendar call, and not a template you fill in yourself.

  1. 01What Ultramar heardThe problem in your words — where work stalls, who re-enters it, and what falls through.
  2. 02Solution directionsTwo or three concrete ways to solve it, from a focused tool to a broader connected system.
  3. 03Business changeWhat actually changes for your team and the people you serve if we build it.
  4. 04RecommendationThe honest first move we'd make — including when the answer is not a custom build.
  5. 05Preliminary rangeA rough size for the recommended direction, so the next decision is grounded.
  6. 06Next stepExactly how to proceed, and how the $250 applies to it.
Who it's for

You have one workflow that hurts

Something is slow, manual, or scattered across tools — and you want it fixed properly, not patched again.

You see problems across the business

You want someone to study the operation and lead the technology and practical-AI decisions over time.

You're asking where AI actually fits

You want a straight answer about where AI helps in your work — and where a person still needs to decide.

You don't have to choose first

You don't need to pick the right service before we talk.

Focused build, Field Study, Technology Partner, or a candid “you don't need us for this” — the Working Session is where we figure out which one fits. That's the whole point of starting here.

$250

Credits in full toward a direct qualifying build, or toward a $5,000 Field Study. If a build isn't justified, we'll tell you — and you keep the written Brief either way.

Common questions
Is the Working Session right for me?

If something in the business feels slow, disconnected, or manual — or you want to know where AI could genuinely help — it's a fit. You don't need to have identified the solution, or even the exact problem, before we talk.

What should I bring?

A real example of the workflow that frustrates you, and a rough sense of who touches it and where it tends to stall. No decks, spreadsheets, or documents are required — though you're welcome to share one if it helps.

I mostly want to talk about AI. Is that a fit?

Yes. Bring the tasks you're hoping AI could take on. We'll be specific about where it genuinely helps, where a person still needs to review the output, and where it isn't worth doing yet. You'll leave with a straight answer, not a pitch.

See all Working Session questions

Book the Working Session.

Ninety minutes, a written Brief within a day, and $250 that carries forward. Bring the problem — we'll bring the plan.